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Each EA marketing program is unique, reflecting the different mix of skills and experience of each client. Managed by an EA principal and supported by a professional researcher, EA manages each client through an aggressive multi-part program:
1. Each client's background is analyzed in depth to identify the unique blend of skills, experience and achievement that he or she brings to an organization.
2. A marketing strategy is developed for each target market segment to differentiate and position the client for maximum success.
3. EA's research team identifies relevant organizations and key decision makers by name to be contacted – nationally and internationally.
4. EA articulates powerful and forthright messages that clearly identify the client's Value Proposition and pro-actively markets the client under EA's name* (not by résumé), to each targeted audience.
5. EA handles all inquiries from interested responding employers, often gaining valuable intelligence for the client's initial contact.
Throughout the process, EA provides the level of seasoned counsel that can only come from principals who have been in the client's shoes – having operated at the highest level of international business. This advice ranges from interview strategies to compensation package negotiations – we have even helped with board presentations.
And, EA does all of the work; the client just has to attend the interviews.
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